Since its beginning in 1969, Verbatim has been at the forefront of the evolution in data storage technology. Today, more than 30 years later, Verbatim remains one of the most recognisable names in the data storage industry and is an international market leader in the distribution of optical and magnetic media, computer hardware and computer consumables.

Established in 1980, Verbatim Australia is a customer-driven organisation, known for adding considerable product value - above and beyond its competitors - to established media technology.

As an industry pioneer, Verbatim is recognised for the role it plays in early product development and commercial product introduction of new technologies. Verbatim's leadership role is especially apparent in the evolution of optical media recording including MO and the CD/DVD family of products.